2K Sports announced franchise record-setting sales of NBA 2K13, the latest iteration in the top-selling and top-rated basketball simulation series. In its first week of sales, NBA 2K13 sold-through 49 percent more copies than the franchise’s previous fastest-seller, NBA 2K11. This record-shattering growth is due in part to the expanding global popularity of the NBA 2K brand, which accounted for a 66 percent increase in international sales as compared with NBA 2K11.
Fans have flocked online to experience NBA 2K13 action with their friends, and the number of online users has more than doubled from last year’s NBA 2K12. In addition, the number of played online games has also grown exponentially, as NBA 2K13 has experienced a 127 percent increase over last year’s totals.
Jason Argent, vice president of marketing for 2K Sports said:
“Our early sales figures are a validation of our ongoing efforts to push this franchise to new heights. We owe it to our great fans to continually improve our title – year in and year out – and that’s exactly what we’ve done with NBA 2K13.”
This year, 2K Sports joined forces with music icon JAY Z, who served as the game’s Executive Producer. JAY Z personally curated the game’s soundtrack and visual feel of the game, and played an instrumental role in securing the 1992 “Dream Team” for this year’s game. NBA 2K13 also introduces the all-new Control Stick, giving players more control than ever before.
Developed by Visual Concepts, a 2K Sports studio, NBA 2K13 is rated E for Everyone by the ESRB and is now available for the X360, PS3, PSP, Wii and PC.
John is the founder and Editor in Chief at DSOGaming. He is a PC gaming fan and highly supports the modding and indie communities. Before creating DSOGaming, John worked on numerous gaming websites. While he is a die-hard PC gamer, his gaming roots can be found on consoles. John loved – and still does – the 16-bit consoles, and considers SNES to be one of the best consoles. Still, the PC platform won him over consoles. That was mainly due to 3DFX and its iconic dedicated 3D accelerator graphics card, Voodoo 2. John has also written a higher degree thesis on the “The Evolution of PC graphics cards.”
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